During a recent Whole Foods shopping trip, I as usual made a slight right from the supplements section to head down the ethnic foods isle when a sight before me stopped me in my tracks. Next to the English mushy peas and HP sauces was an unfamiliar multi-tiered shelving unit stocked with a brightly colored product array. My eyeballs were immediately captivated by the predominant words waving to me on the packaging… “GO RAW”.
I parked my basket out of the way of blocking traffic. It was immediately apparent I’d spend a fair amount of time investigating this generous selection of living cookies, cereals, flax “snax”, sprouted nuts, bars, and chocolates. Eventually I was able to roll my tongue up back into my mouth, and make off with the Real Live Flax Bar, Spirulina Super Chips, and Chocolate Super Cookies.
The Go Raw product line
Freeland Foods is the parent company behind Go Raw. It was founded by Robert and Brana Freeland, inspired by their children Ben and Leah. Robert and Brana didn’t just want something better for their children than the common sugar and wheat laden packaged snacks with cartoon characters adorning the boxes. They want to revolutionize the food industry by offering real packaged food and create awareness not just for everyone, but encourage parents to make better choices for kids that does not include the all too common processed, industrialized varieties.
As you may have noticed from the photo above, all of the ingredients are proudly displayed on the front of the package in a font size that doesn’t require a loop to read. Nor do they contain ingredients that you couldn’t eat one by one. The entire production line and facility is 100% raw, 100% vegan, 100% certified organic, 100% certified wheat and gluten free, and 100% nut free.
But besides getting to have your snacks and having them chocked full of nutrition, this all wouldn’t be quite as exciting if they weren’t absolutely delicious! Since the time of my initial purchases, I’ve returned to Whole Foods and replenished with “Pizza” Flax Snax, “Spicy” Flax Snax, Apple Cinnamon “Granola”, and the Spirulina Energy Bar.
Unlike empty calorie junk food, such as a bag of potato chips that will just induce more cravings later on, raw food requires less to fill you up and keeps you full longer. You’ll be satisfied and energized because you treated yourself well with whole, nutrient-dense food. If you’re new to raw food or limited with time in preparing your own raw snacks, then these Go Raw snacks are a perfect choice. Eat them on the go or keep them in your desk at work for those late-afternoon munchies. Look for them at your local Whole Foods Market, or visit their store locator to find your nearest retailer. You can also order direct from goraw.com .
<3, JMK
